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VP, Head of UX · Bloomberg

Manaswi
Shukla

I lead transformation at scale through building memorable products and high-performing teams. Currently focused on making AI more human.

IMPACT

Scaled 
Organizations

Built and led multidisciplinary design organizations from startup scale to 180+ people.

Transformed 
Products

Platform and AI-driven product transformations contributing $2B+ in business impact.

Elevated 
Experiences

Simplified workflows, driving 21% higher productivity and 32% better satisfaction.

Centered the 
Customer

Embedded customer insight into strategy, prioritization, and decision-making.

LEADERSHIP STORIES

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Google

Scaling Google Ads Sales with AI Enabled Experiences

Connecting fragmented sales workflows and introducing AI-assisted experiences at global scale to gain 21% productivity and 2B+ business impact.

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Twilio

Building Twilio's Customer Engagement Strategy

Experience vision for Twilio's Customer Engagement Platform, including Flex and Frontline, connecting customer engagement workflows across channels.

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VMware

Transforming Cloud Management Tools into a Platform

Built and scaled UX across an eight-product cloud-management portfolio, creating a shared platform experience improving 32% customer satisfaction.

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PrimaryData

AI Enabled Cloud Storage

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Bidgely

Motivating to Conserve Energy

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IIT Guwahati

Campaign on Girl Literacy

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LEADERSHIP APPROACH

01

Set Clear Strategy & Direction

Translate business strategy and customer needs into a focused product vision, clear priorities, and measurable outcomes.

02

Build Leadership Depth

Develop strong leaders, create clear accountability, and build organizations that make high-quality decisions at scale.

03

Create Shared Ownership

Bring Product, Engineering, Design, and Research together early so strategy, quality, and outcomes are jointly owned.

04

Raise the
Quality Bar

Make quality systematic through strong craft, customer insight, shared standards, critique, and continuous measurement.

05

Lead Through
Change

Evolve the organization, skills, and ways of working as technology, customer expectations, and AI reshape the product landscape.

EXPERIENCE

Bloomberg

VP, Head of User Experience

2025 - Present

Google

Director, User Experience

2022 - 2025

Twilio

Sr. Director, User Experience

2021 - 2022

VMware

Director, User Experience

2016 - 2021

Various Companies

Design Leadership Roles

2004 - 2016

University of Michigan · MS, Information Sciences / HCI
IIT Guwahati · Bachelor of Design / Communication Design
3 U.S. Patents · IF Award, 2018

BEYOND WORK

I recently traded Texas skies for the energy of New York City, where I live with my wife, daughter, and our dog, who may have the strongest opinions in the family.

I love traveling, discovering new cuisines, and exploring neighborhood coffee shops and restaurants.

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